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Guide2024-03-08

Private vs Public Account: How It Works

Who sees my private Reels? Do they appear in hashtag searches? Reels algorithms based on account privacy settings.

Private vs Public Account: How It Works

Reels from Private Accounts

If your account is private, your Reels are visible only to followers you have approved.

  • No Explore Exposure: No matter the quality, it won't appear on the Explore tab.
  • No Hashtag Search: Even with tags, it won't show in search results.
  • No Downloading: Others cannot download your Reels using external tools.

Reels from Public Accounts

Public Reels are potentially visible to the world.

  • Explore Recommendation: If chosen by the algorithm, you can reach millions of non-followers.
  • Remix Available: Others can create duets with your Reels (can be disabled).

If you aim for viral marketing or being an influencer, a Public account is a must.


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