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Legal2024-03-09

How Music Copyright Works on Reels

Can I use popular pop songs as background music? Explaining the differences in music usage for Personal vs Business accounts.

How Music Copyright Works on Reels

Instagram Music Library

Instagram provides a 'Music Library' feature through contracts with copyright holders. Music added through the in-app sticker or audio feature is safe to use without copyright issues.

Personal vs Business Accounts

Here lies a critical difference:

  • Personal/Creator: Can freely use most latest pop songs. Considered non-commercial use.
  • Business: Classified as commercial use, so popular songs are restricted. Often limited to Instagram's 'Sound Collection' of royalty-free music.

Using External Editors

What if you add illegal music in an external app like CapCut? Instagram's automated system may Mute your video or remove the post. It's safest to use the music feature within the Instagram app.


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